Qualcomm’s future mobile SoCs will have an easier-to-follow branding

Qualcomm’s current mobile SoC branding lets buyers easily differentiate between a high-end Snapdragon SoC and a mid-range or entry-level SoC. However, differentiating between SoCs in the same series could prove to be a bit difficult for the average user. That’s because Qualcomm has switched up its naming convention a fair bit in the last few years and introduced a larger variety of products in each Snapdragon series. Thankfully, the company is aware of this issue and plans to simplify its SoC branding going forward.
Just days ahead of this year’s Snapdragon Tech Summit, Qualcomm has announced that it’s making some much-needed branding changes to modernize, streamline, and simplify its product portfolio. Starting with the upcoming Snapdragon flagship chip, the company will introduce the following changes:
The Qualcomm and Snapdragon brands are now separate. Snapdragon will be a standalone product brand going forward with specific ties to the Qualcomm brand where appropriate.
The Snap…

Written By: Pranob Mehrotra

Original Article: https://www.xda-developers.com/qualcomm-mobile-soc-easy-branding/

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