Microsoft’s Cortana was originally planned to be called Alyx, then Bingo

It’s no secret that Microsoft’s digital assistant, Cortana, was a failure in many respects, and quickly faded into obscurity after launch. But the project was once a very ambitious plan, and it seemed like it had all the makings of a great product. In the latest edition of the Big Bets newsletter, Sandeep Paruchuri, a former product manager at Microsoft, talked about the beginnings and the demise of Cortana, revealing a few interesting details about the development of the personal digital assistant.
As you probably already know, the name Cortana comes from the Halo series of games, where Cortana is an AI that preemptively provides the player with information about what to do next, which is why that name was chosen. As it turns out, though, that was only meant to be an internal codename, and by the time it was going to launch, Microsoft wanted to call the digital Alyx, because it was easier to pronounce. But with the name Cortana leaking to the public, fans started pressing Microsoft…

Written By: João Carrasqueira

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